Using Technology to Deepen Democracy, Using Democracy to Ensure Technology Benefits Us All
Monday, November 03, 2008
Positive Campaigning Works
Common wisdom has long insisted that negative campaigning is ugly and awful, but... oh, well! It works! So whatcha gonna do? It is devoutly to be wished that an Obama victory will at least undercut that toxic bit of corporate media consensus among the Villagers. The next time some leggy Village Heather giggles and says divisive sludge slinging "works, unfortunately" it might prompt another Village Heather to make the rejoinder that Obama proved mandates are won without negativity and that since such negativity tends to poison the well for actually governing a diverse electorate once one wins, it is usually only desperate campaigns that indulge in it. If negativity signals not ruthless toughness (which no doubt appeals to reptile-brain authoritarians in some measure, even if they make sanctimonious noises in public about its not niceness), but desperation, then maybe that added whiff of loserdom in the slime may finally pull the Rovian splinter of dirty-trickster politics out of our tender wounded hardworking civic hand.